This award-winning e-commerce business offers the opportunity to acquire a highly profitable brand that has carved out a strong position in the global market through its focus on quality, innovation, branding, and environmental responsibility. With a unique product and brand story that resonates with customers worldwide, the business is robust and has competitive advantages that are difficult to replicate.
Key Performance Highlights:
* 3,000,000+ online sessions and 100,000+ orders
* Average order value of $132, equating to $5.88 per visitor and a 3.2% conversion rate
* Deeply loyal customer base with a returning customer rate of 24%, varying by region
* Social media following of 300,000+ followers
* A highly engaged email database with more than 420,000 actively engaged
* Exceptional growth on Amazon (FBA), with a 400% year-on-year increase, indicating strong future potential
* 20% growth in the wholesale channel, surpassing $1 million in sales
* 50,000+ 5-star reviews, reflecting high customer satisfaction and multiple industry awards
The business has been carefully structured to provide:
* Tax Efficiency, legal entities in six jurisdictions with transfer pricing to repatriate profits to New Zealand
* Scalability, robust operational systems, a consistent 3PL partner in key markets, local manufacturing to reduce the carbon footprint, and strong quality control processes supporting the "Made in…" brand story
* Digital Effectiveness, regular A/B testing, extensive user-generated content, a vast content library for scalable advertising - multiple proven methods for delivering strong returns on investment
* Simplicity, fully managed with a lean team, meaning minimal involvement from the owner
* Growth Potential, identified and agreed cost improvements and supply chain efficiencies, leaving margin improvements ready for a new owner, expansion into new markets with a proven model, opportunities for category extensions, co-lab partnerships, and further growth in marketplaces like Amazon
The current owner, a serial entrepreneur, is seeking to sell the business and is willing to offer medium-term support to ensure a smooth handover. This includes in-person introductions to overseas factories and the 3PL partner.
The owner is seeking a sophisticated buyer who recognises the potential to scale the business and is committed to continuing its growth.
Ideal buyers may include:
* E-commerce operators with existing brands who can find operational synergies by integrating this business
* A house of brands with experience in distributing to retail, who can grow the B2B and corporate sales channels
* Amazon specialists who can fully exploit the growth opportunity in that marketplace, which currently accounts for less than 5% of sales
Due to the high level of interest expected, potential buyers will need to demonstrate their financial capability.
Are you ready to take advantage of this outstanding opportunity?
Jeremy Pak,+64 21 199 7760,[email protected]
***Some details of the business for sale are confidential and can only be disclosed upon contacting the broker and a completion of a Confidentiality Agreement. Due to the confidentiality of this business a stock photo image may be used to represent the business.
#wesellbusinesses #buyajob #retail #ecommerce #auckland
Ref: LE00125
Timestamp: 20241215101502
